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Digital Strategy Consulting

A clear, practical plan for growing your business online, built around your goals and your customers.

Growing online works best with a plan. We look at where you are today and map out how to reach the customers you want.

Our digital strategy service reviews your website, search visibility, social channels and competitors, then recommends where to focus your time and budget.

You receive a prioritised roadmap you can act on straight away, with the measures to check it is working.

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Our Digital Strategy Services

We take you from a first review of your online presence to a plan you can put into action.

  • Digital Audit

    We review your website, search presence, social channels and competitors to see what is working, what is not and where the biggest opportunities are.

  • Goals & Audience Research

    We agree what success looks like for your business and work out who you are trying to reach, so every decision traces back to a clear aim.

  • Channel Planning

    We recommend the right mix of website, SEO, paid advertising, email, social media and content for your goals and budget, rather than trying to be everywhere.

  • Roadmap & Priorities

    You get a practical plan that puts quick wins first and sets out what to do next, who does it and roughly what it costs.

  • Measurement & Reporting

    We set up the tracking you need and agree the numbers that matter, so you can see what your marketing is delivering and adjust.

Why choose our digital strategy service?

Our plans are specific to your business, based on evidence and sized to what you can deliver.
1
A Clear Direction

One joined-up plan instead of separate website, social and advertising decisions made in isolation.

2
Spend Where It Counts

We focus your budget on the channels most likely to reach your customers.

3
Based on Evidence

Recommendations come from your own data, your market and your competitors, not guesswork.

4
Realistic Plans

Priorities are sized to your team and budget, so the plan can actually be delivered.

5
Measurable Results

Every part of the plan has a goal and a way to check whether it is working.

6
Delivery Support

If you want help carrying out the plan, our design, development and marketing teams are on hand.

Most Frequent Questions

Common questions about digital strategy.

A digital strategy is a plan for how your business uses its website and online channels to reach customers and meet its goals. It covers what to do, in what order and how to measure the results.
Any business that relies on its website or online presence to win customers, from start-ups planning a launch to established companies whose results have stalled.
A written plan with findings from your audit, recommended channels, a prioritised roadmap and the measures we will use to track progress. We talk it through with you rather than just sending a document.
No. The plan is yours to use however you like, with us, with your own team or with another provider. We are happy to help deliver it if you would like us to.
It depends on the size of your business and how much needs reviewing. Get in touch and we will give you a quote based on your situation.
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